SEO-How to do it right in 2011

By on February 5, 2011

Charles CrawfordSearch engine optimization (SEO) is basically the process of ranking in search engines. If you can rank #1 in google organically and not have to pay from adwords, then you will definitely be able to make money. The first organic listing in google gets around 45% of all the traffic. Most people don’t even do SEO right. They either spam their site with keywords or don’t get enough back links. SEO is made up of 4 components.

The first is CONTENT. You need at least 250 words on your homepage. You also need to include the primary and secondary keywords you want to rank for in most if not every paragraph. Search engines don’t like spam or lame sites with little content. Make sure your title bar has less than 12 words and repeated keywords.

Second is your DOMAIN NAME. You need a domain name that is at least somewhat close if not exact to your keywords.  You will notice that most sites on the first page of google for a particular keyword have that keyword in their domain. If you can’t get your keywords, just choose a domain that is short and catchy. (like google and ebay)

The third and most important component of SEO is LINKS. You need back links to rank, and they are almost 80% of SEO. Links basically show how how popular a website is amongst other sites. If you have a back links to sites with high page ranks like facebook or dot gov. or edu. sites, you will be popular in the eyes of google. One link to a site with a page rank of 5 is equal to getting over 500 links to sites with a PR of 1. You can get back links by typing in your keyword + back link or blog into google and looking for blogs and submitting your website to those blogs.

The fourth component of SEO is TRAFFIC. Search engines only rank popular sites. Drive traffic through facebook, twitter, and forums. I also recommend doing at least one adwords campaign just to get some starter traffic. Besides, google likes people who pay them. They even offer free credits if you look around. So to summarize SEO, you will rank in google if you have good content, proper use of keywords, a good domain name, backlinks, and traffic.

About Charles Crawford

I am an internet marketer.

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